The Truth About Open Houses

Dated: March 1 2023

Views: 60

Open houses are a great tool when used right! My favorite way to leverage an open house is to schedule first showings at an open house on the Saturday and Sunday after the home has been listed on the open market. This really adds to the excitement and buzz at the open house because no buyer has been allowed to see it before the open house. Of course, if someone can’t come to the open house we don’t want to miss showing it to them. But I like to try to focus all the attention on the initial open houses on the first weekend the property comes on the market. I also LOVE to invite neighbors to the open house. Typically neighbors are proud of their neighborhood and may well know people that are thinking of moving into the area. We want them to have first look at the house and spread the word! The most successful open houses are those that have a “party feel”. There is nothing like the excitement created when the house is full of potential buyers and neighbors. But how effective are open houses after the opening weekend? The truth is that most buyers who are ready to buy are working with an agent or will call me for an appointment to see the house. It is very typical that people who come to open houses are “researching” or “considering” but are really not quite ready to buy. So YES - ask your agent to hold an open house or two for you. But make sure your agent is strategic about planning the open house and that you are realistic about the results of subsequent open houses. Every situation is different - I’m always here to answer your questions for your unique situation.

Blog author image

Melanie Webb

Hello, and welcome to my real estate website. I am Melanie Webb, a tenured real estate agent in the Sacramento, California region.I have worked in the real estate industry since moving to the Sacramen....

Latest Blog Posts

How Inflation Affects Buyers and Sellers

Ok. I’m not talking about interest rates now. What I’m talking about is repairs. You may have put off a repair (paint, roof, plumbing work, dry rot, pool surfacing etc) because it was

Read More

The Truth About Open Houses

Open houses are a great tool when used right! My favorite way to leverage an open house is to schedule first showings at an open house on the Saturday and Sunday after the home has been listed on

Read More